We are experts in analytics and optimization. We use the most advanced tools available in the market, to obtain knowledge about the users and how they behave on our site. Thanks to the information gathered and its correct analysis, we can optimize the conversion rate throughout the booking process and increase the profitability of each visit to the site.
In HOTEL’S PERFORMANCE we know that in order to make decisions, implement optimal solutions and achieve excellent results, it is necessary to have full knowledge of a business. We are specialists in analyzing data for the hotel industry and we rely on the most advanced measurement tools available in the market. We do not just analyze data from different channels, markets, sources, etc., but we cross all the information that we obtain in a certain moment and we contrast it with the data of the previous months and years to obtain the real data analyzed from multiple perspectives.
- Implementation of advanced measurement tools
- Analysis starting point data
- Measurement methodology design
- Measurement solution implementation
- Customer Life Cycle Analysis
A / B and Multivariate Test
We achieve innovation and progress only through our experiments that have as main objectives to increase direct sales through the site of our customers and to improve the user experience. We perform A / B and Multivariate Tests throughout the collaboration, because we consider it is the optimal way to acquire knowledge about the behavior, needs and preferences of customers and potentials and offer them the appropriate solutions in an efficient way.
- Implementation of advanced test tools
- Design of solutions to test
- Running the A / B or Multivariate Test
- Report test results and strategic recommendations
- Implementation of the solution that obtained better results